Description
Don't just buy a Franchise - Negotiate it!
In the follow up to his book 'Buy a Franchise the right way' Franchise author Peter James shows you the specific franchise negotiation skills and tactics you can use to save yourself thousands and massively reduce your risk.
In buying a franchise you can do so much better than most people would believe. The vast majority of franchisees just accept the standard fees and contract without question, mainly because the franchisor will tell them that they do not negotiate. By the time you finish this book you will know a whole lot better. You will get yourself the best financial deal going and severely reduce your personal liability.
Using real life examples you will learn:
? The two key areas where you can save the most money and reduce your risk in franchise negotiations.
? Why you need to negotiate and what stops people from using negotiation skills and tactics.
? What you can and can't negotiate on and the chances of your success.
? The essential factor that is at the heart of all successful negotiations, without it you have no chance of getting yourself a better deal.
? The specific negotiation strategies and tactics - using these will massively increase your chances of being a successful franchisee.
? How to get the terms you want to maximise the upside and minimise the downside.
? How to negotiate specific parts of the franchise agreement.
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