Most of the truly wealthy in the United States don't live in Beverly Hills or on Park Avenue. They live next door.

America's wealthy seldom get that way through an inheritance or an advanced degree. They bargain-shop for used cars, raise children who don't realize how rich their families are, and reject a lifestyle of flashy exhibitionism and competitive spending. In fact, the glamorous people many of us think of as "rich" are actually a tiny minority of America's truly wealthy citizens -- and behave quite differently than the majority.

At the time of its first publication in 1996, The Millionaire Next Door was a groundbreaking examination of America's rich -- exposing for the first time the seven common qualities that appear over and over among this exclusive demographic. This new edition, the first since 1998, includes a new foreword by Dr. Thomas J. Stanley -- updating the original content in the context of the 21st century.

ABOUT THE AUTHOR

Formerly a professor of marketing at Georgia State University, Dr. Stanley spent approximately 20 years interviewing America's wealthy, starting in 1973 -- and focusing on people with a net worth of at least $1 million.

His first book, Marketing to the Affluent, was chosen as a Top 10 Outstanding Business Book by the editors of Best of Business Quarterly. He achieved popular acclaim with The Millionaire Next Door -- selling over 2 million copies. In total, Dr. Stanley's books have spent over 170 weeks on the New York Times Bestseller list.

Dr. Stanley holds a PhD in Business Administration from the University of Georgia in Athens. He currently lives in Atlanta.

• We started tracking this book on September 5, 2014.
• This book was £6.65 when we started tracking it.
• The price of this book has changed 18 times in the past 3,513 days.
• The current price of this book is £8.01 last checked 4 years ago.
• This book is at its lowest price in the past 90 days.
• This lowest price this book has been offered at in the past year is £0.99.
• The lowest price to date was £0.99 last reached on May 31, 2019.
• This book has been £0.99 6 times since we started tracking it.
• The highest price to date was £11.57 last reached on July 11, 2016.
• This book has been £11.57 one time since we started tracking it.

• Business & FinanceManagement & Leadership

• Text-to-Speech: Enabled
• Lending: Disabled
• Print Length: 275 Pages
• File Size: 4,564 KB