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Access to capital is the lifeblood of any business. Charting a path through the maze of financing options is a daunting task. Businesses are faced with a myriad of choices that they need to understand, each with pros and cons unique to their situation.
Multiple studies have determined the number one reason for business failure is that they simply run out of money. There are many reasons why this happens, but clearly insufficient capital will hamper any company's ability to function and threaten its potential for growth and stability.
Successful fund raising involves many areas of expertise and is the exception, rather than the rule. Investors only fund a small percentage of the deals they review and the majority of lenders only lend to people who can prove they don't need the money. Even they have difficulty borrowing money for a business.
The bigger reality is, at the end of the day, investors and lenders make decisions based on their perception of risk versus the possible reward they will enjoy by injecting money into your business.
In addition to comprehensive planning and preparation raising money requires a funding strategy and a commitment to a focused campaign. Raising Money for Your Small Business provides a basic understanding of funding options, as well as, the steps necessary, and tips on avoiding common mistakes, to successfully secure funding for your small business. Included is an overview of the JOBS Act and legitimate business equity and debt sources.
Because most people tend to associate the term "crowdfunding" with platforms like Kickstarter and GoFundMe, many people assume that equity crowdfunding platforms operate just like they do. However, sites like those don't provide investors with a material return on investment. They're donation and reward-based platforms that are primarily used to fund social causes, films, and other projects generally associated with the arts or entertainment.
Equity crowdfunding gives investors the chance to invest in a startup or existing company by purchasing a percentage of ownership of a company that they think has a chance to be successful. Equity crowdfunding is expected to surpass total investments of both Angel and Venture Capital in 2016.
Lending Crowdfunding is growing at 158% per year. As businesses find it more difficult to secure loans from traditional lending sources Peer-to-Peer lending plays an increasingly vital role in small business loans. Included are overviews on start-up loans and getting a business loan with bad credit.

Raising Money for Your Small Business is the first in a series by international business and management consultant Dan Brown. Dan has decades experience as an independent business and management consultant. He has provided his services to a wide range of industry sectors for small and international businesses. He a vetted expert and member of the speaker's bureau of Small Business Resource Network, one of the few Business Sponsors on EquityNet (the world's largest crowdfunding site), a Seat holder on Our Exchange (an Angel Investor site) and an Expert on HealthFundr (dedicated to health technology companies.

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  • We started tracking this book on September 3, 2016.
  • The current price of this book is £3.42 last checked one day ago.
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  • Text-to-Speech: Enabled
  • Lending: Disabled
  • Print Length: 57 Pages
  • File Size: 4,056 KB

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