Even before Coronavirus struck, 2020 was going to be a banner year for negotiating, due to the abandonment of anti-competitive practices of most colleges. Now, colleges are scrambling to admit students, and likely to bargain more than ever, according to Andrew Lockwood, J.D., best-selling author and college advisor of How to Negotiate Your Crappy Financial Aid and Merit Aid Offer.

Inside this book, you will discover:

*Strategies to bargain for more merit aid

*Strategies to bargain for more need-based aid

*Coronavirus-related arguments for business owners and wage-earners

*Arguments based on extraordinary expenses

*How to play colleges off against each other

*Arguments related to Net Price Calculators

*Bad arguments to avoid at all costs

*More

How to Negotiate Your Crappy Financial Aid Aid and Merit Aid Offer is not an academic, theoretical textbook, it's a quick, easy-to-read, but comprehensive guide based on real world, in the trenches financial aid and merit aid appeals that the author uses on a near daily basis to help his clients afford their children's "Dream Colleges" despite initial, "low-ball" offers.

It's also chock full of lame financial aid jokes, included at no extra charge. (Buyer beware.)

For more information about Lockwood, his firm's free online and local events, college advisory services, SAT and ACT tutoring and small group, online and offline classes, go to LockwoodCollegePrep.com.

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