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Think less - and know more.

A sportsman can catch a ball without calculating its speed or distance. A group of amateurs beat the experts at playing the stock market. A man falls for the right woman even though she's 'wrong' on paper. All these people succeeded by trusting their instincts - but how does it work?

In Gut Feelings psychologist and behavioural expert Gerd Gigerenzer reveals the secrets of fast and effective decision-making. He explains that, in an uncertain world, sometimes we have to ignore too much information and rely on our brain's 'short cut', or heuristic. By explaining how intuition works and analyzing the techniques that people use to make good decisions - whether it's in personnel selection or heart surgery - Gigerenzer will show you why gut thinking can change your world.

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Price Summary

  • We started tracking this book on April 16, 2014.
  • This book was £4.68 when we started tracking it.
  • The price of this book has changed 35 times in the past 4,120 days.
  • The current price of this book is £5.99 last checked 9 hours ago.
  • This lowest price this book has been offered at in the past year is £3.49.
  • The lowest price to date was £2.99 last reached on September 30, 2022.
  • This book has been £2.99 one time since we started tracking it.
  • The highest price to date was £5.99 last reached on July 5, 2025.
  • This book has been £5.99 4 times since we started tracking it.
  • This book is currently at its highest price since we started tracking it.

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Additional Info

  • Publication Date: August 9, 2008
  • Text-to-Speech: Disabled
  • Lending: Disabled
  • Print Length: 281 Pages
  • File Size: 32 KB

We last verified the price of this book about 9 hours ago. At that time, the price was £5.99. This price is subject to change. The price displayed on the Amazon.co.uk website at the time of purchase is the price you will pay for this book. Please confirm the price before making any purchases.