Description
This guide is for unionists with responsibilities for online communications, marketing and campaigning. It's been written primarily for union staff who have access to some resources and who work alongside organisers. Inside, you will find advice on how to go from the very start of your online campaign, to the more advanced stages. Also covered is online fundraising and discussion on integrating organising and communications.
In over 100 pages you will find advice on:
* Landing pages
* Social media
* Email campaigning
* Lead generation
* Conversion optimisation
* Analytics
* Pay per click advertising
* And more
Cement your union's digital campaigning activities and better engage your activists, members and delegates online.
Tag This Book
This Book Has Been Tagged
Our Recommendation
Notify Me When The Price...
Log In to track this book on eReaderIQ.
Track These Authors
Log In to track Alex White on eReaderIQ.