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Description
CUSTOMER AVATAR: Get Inside Your Prospect's Head
How to Create Avatars
What is an avatar? A customer avatar is a tool to optimize your target marketing by helping you define your customer profile.
In "Customer Avatar" you'll discover how to use Facebook's Audience Insights to define your client profile and learn exactly which products to sell and how to sell your product.
Here's what some millionaire marketers and copywriters have to say about this insider secret to writing profitable, persuasive copywriting...
"Our job, as the seller of goods and services, is to get out of our own heads and into the heads of the people that we're selling to."
Franklin Cole, Amazing.com
"Get inside your prospects' head."
Rich Schefren, Strategic Profits
"Enter the conversation your prospect is having in their mind."
Robert Collier
"My strongest copywriting technique; writing from behind their eyes."
Ray Edwards
"If you can't turn yourself into your customer, you probably shouldn't be in the ad writing business at all."
Leo Burnett
Who Will Benefit From Reading "CUSTOMER AVATAR"?
Anyone interested in advertising, marketing, copywriting or persuasive techniques in general will learn a great deal. Getting inside your prospect's head is the secret sauce to making millions of dollars online. It's the common denominator of almost all millionaire marketers. Understand this fundamental concept and you'll have the foundation of all successful businesses.
What Will You Discover From Reading "Customer Avatar"?
• You can create targeted marketing campaigns specific to the person you want to attract based on the customer avatar you have created
• Make your marketing strategy more efficient
• Ensure your ad dollars are invested in the right places
• Improve your lead quality and conversions
• Use the voice and tone to match your audience
• Improve your personal branding to appeal to your target market
• Client retention will improve because you know exactly what they want and you can keep on providing it
• Discover How to Use Facebook's "Audience Insight" Tool to Uncover The Information You Need to Know About Your Prospects
• Find Out Who Your Customers Are
• Uncover Your Audience's Characteristics
• Define Demographics & Psychographics
• Your Audience's Emotions, Values & Vernacular
• Learn What is Their Biggest Problem
• What Will Make Them Feel Better About Themselves
• Examples of Conscious and Unconscious Characteristics
• Discover The Biggest Secret in Copywriting
• The Powerful Influence of Self Worth
• Learn How to Get All The Information You Need
• Get Detailed Real-World Case Studies
• Learn What You Do With This Information
• Find Out Exactly What a Marketing Avatar is
• Define Who Your Perfect Customer is
• Define and Build Your Customer Profile
• Learn Why You Need a Marketing Avatar
• How to Segment Your Target Audience
• Use FREE Avatars for Internet Marketing, Dieting & Self Improvement
• And Much, Much More...
"If You Try to Attract Everybody, Your Business Attracts Nobody."
Your marketing should be laser targeted towards your perfect customer not a hit-n-miss or 'shotgun' marketing campaign which will quickly burn up a lot of money and wastes a lot of your time and resources.
People Who Read This Book:
"This is like an Internet Marketer's Handbook for Customer Profiling."
Elton Kuah, Enrich Social Media.
"Richard's book is on how we as marketers are telling our story to the wrong audience many or most of the time... and how to correct this costly and frustrating mistake by knowing your ideal customer "avatar" or "buyer persona".
Robert Vincent Blake, Marketer, Content Strategist
Tags: Customer Avatar, Customer Profile, Marketing Avatar
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