Highly commended at the Business Book of the Year Awards 2022

How do you come up with ideas that change the world?
________________­­­­­­­­­­­­­­­­­­­­­­­

This bold and inspiring new book argues that everyone who made leaps of creative genius - whether to cure Ebola or circumnavigate the world in a hot air balloon - had one thing in common; they all thought like ALIENs.

Distilling over a decade of research into a fascinating journey through history, science and business, Bouquet, Barsoux and Wade reveal that there are five patterns of thinking that distinguish true innovators from the rest of us; Attention, Levitation, Imagination, Experimentation and Navigation. But, crucially, they show how utilising this model will help you solve any complex problem and come up with ground-breaking ideas of your own.

________________­­­­­­­­­­­­­­­­­­­­­­­

'Stuck in innovation stagnation? Read this brilliant book, and you'll break free from it' Rolf Dobelli, author of the million-copy bestseller The Art of Thinking Clearly

'A sharp critique of the conventional wisdom around innovation with thought-provoking advice for how to do it better' Jake Knaap, New York Times-bestselling author of Sprint

• We started tracking this book on March 20, 2021.
• This book was £9.99 when we started tracking it.
• The price of this book has changed 17 times in the past 1,284 days.
• The current price of this book is £8.99 last checked one day ago.
• This book is at its lowest price in the past six months.
• This lowest price this book has been offered at in the past year is £7.99.
• The lowest price to date was £7.99 last reached on February 5, 2024.
• This book has been £7.99 4 times since we started tracking it.
• The highest price to date was £10.99 last reached on August 22, 2024.
• This book has been £10.99 2 times since we started tracking it.

• Biography & True AccountsProfessionals & AcademicsScientists

• Text-to-Speech: Enabled
• Lending: Disabled
• Print Length: 284 Pages
• File Size: 4,771 KB