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A practical, easy-to-use guide to transform business communications into memorable narratives that drive conversations -- and your career -- forward

In Everyday Business Storytelling: Create, Simplify, and Adapt A Visual Narrative for Any Audience, visual communication and storytelling experts Janine Kurnoff and Lee Lazarus leverage decades of experience helping executives at the world's top brands -- including Colgage-Palmolive, Nestlé, T-Mobile, Medtronic and Meta -- bring clarity and meaning to their business communications. Whether you're building a presentation, crafting a high-stakes email, or need to influence the conversation in your next meeting with an executive, or have to communicate with data, Everyday Business Storytelling offers an insightful exploration of how to develop compelling business narratives that meet diverse audience needs.

You'll discover how to use a simple, repeatable framework to transform your ideas, data, and insights into an authentic, persuasive story. Within this professional development book, you'll also find clever data visualization and visual display techniques to help humanize your stories and build an audience connection, leading to improved presentation skills and better data literacy. Whether you're looking to enhance your executive presence, align teams, become an expert at converting data analysis into data insights, or want to communicate change and influence audiences, Everyday Business Storytelling is for you.

Everyday Business Storytelling is an indispensable guide to making your communications stick in the minds of your audience and drive change. It enables you to display confidence and communicate with clarity regardless of how complex your message is. If you're a busy, talented businessperson looking for tactics to improve your executive presentations, one-pagers, emails, or virtual meetings, this communication book is for you.

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Price Summary

  • We started tracking this book on September 19, 2021.
  • This book was £19.94 when we started tracking it.
  • The price of this book has changed 41 times in the past 1,223 days.
  • The current price of this book is £18.52 last checked 31 minutes ago.
  • This lowest price this book has been offered at in the past year is £18.08.
  • The lowest price to date was £17.66 last reached on January 9, 2022.
  • This book has been £17.66 4 times since we started tracking it.
  • The highest price to date was £21.99 last reached on January 14, 2025.
  • This book has been £21.99 2 times since we started tracking it.

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Additional Info

  • Text-to-Speech: Disabled
  • Lending: Disabled
  • Print Length: 288 Pages
  • File Size: 64,069 KB

We last verified the price of this book about 31 minutes ago. At that time, the price was £18.52. This price is subject to change. The price displayed on the Amazon.co.uk website at the time of purchase is the price you will pay for this book. Please confirm the price before making any purchases.