YOUR COMPLETE GUIDE TO STRATEGY. PLAIN AND SIMPLE.
The Financial Times Guide to Strategy is your unbeatable reference on strategy. It offers an incisive overview of both corporate level and business unit level strategy, an A to Z of the world's leading strategic thinkers and introduces the key strategic tools and techniques you need to develop your own strategy.
Based on long experience and on conversations with leading strategists around the world, Richard Koch helps you discover each critical step in creating, delivering and understanding successful strategy. The fifth edition of this bestselling book is your easy-to-read, jargon-free guide to the strategic models and thinkers you really need to know about. Updated with new tools and examples, The Financial Times Guide to Strategy shows you which questions to ask, how to go about answering them, and then what action to take. This is the smartest and most readable strategy guide available anywhere.

• We started tracking this book on January 5, 2022.
• This book was £16.19 when we started tracking it.
• The price of this book has changed 17 times in the past 1,306 days.
• The current price of this book is £19.19 last checked 2 hours ago.
• This book is at its lowest price in the past six months.
• This lowest price this book has been offered at in the past year is £19.13.
• The lowest price to date was £16.19 last reached on September 2, 2022.
• This book has been £16.19 2 times since we started tracking it.
• The highest price to date was £24.81 last reached on November 15, 2023.
• This book has been £24.81 one time since we started tracking it.

• Business & InvestingManagement & Leadership
• Business & InvestingFinance

• Text-to-Speech: Enabled
• Lending: Disabled
• Print Length: 1,200 Pages
• File Size: 45 KB